Leading social media apps for connecting with friends and family Vietnam in Q4 2023

Published by Statista Research Department, Jun 10, 2024

According to a survey among internet users conducted in Vietnam by Decision Lab, as of the fourth quarter of 2023, the most popular platform for connecting with friends and family among Vietnamese respondents was Zalo, as stated by more than half of respondents. Zalo is a Vietnamese social media platform first released in 2012 by VNG.

Leading social media apps for connecting with friends and family in Vietnam as of 4th quarter of 2023

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Release date

April 2024

Region

Vietnam

Survey time period

Q4 2023

Number of respondents

1,330 respondents

Age group

18-63 years

Special properties

among internet users nationwide

Method of interview

Online panel

Supplementary notes

Original question: “Which of the following platforms do you use most often to connect with friends and family?”

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